At 77ad, protecting the personal information of every Pakistani player on our platform is a core responsibility — not a legal formality. This Privacy Policy explains exactly what data we collect, how we use it, who we share it with, and the rights you hold over your own information.
Summary: 77ad collects personal data to operate our platform, verify your identity, process payments, and keep you safe. We never sell your data to third parties. You have full rights to access, correct, and delete your information. This policy applies to all users of 77ad, including Pakistani players accessing the platform at 77ad.biz.
77ad ("we", "our", "us", or the "Platform") is an internationally licensed online casino and sports betting operator. This Privacy Policy describes how 77ad collects, processes, uses, stores, and protects the personal information of registered users and visitors accessing the platform at 77ad.biz.
We are committed to handling your personal data with the highest standards of transparency, security, and respect. Pakistani players who use 77ad for cricket betting, slot games, live casino, or any other service provided on the platform can trust that their personal information is managed responsibly and in full compliance with applicable data protection frameworks.
This Privacy Policy forms part of the 77ad User Agreement alongside the Terms & Conditions and the Responsible Gaming Policy. By registering an account or otherwise using the 77ad platform, you confirm that you have read, understood, and consent to the data practices described in this document.
77ad acts as the data controller for personal information collected through the 77ad platform at 77ad.biz. As data controller, 77ad determines the purposes and means by which personal data is processed. All data processing activities carried out by 77ad are governed by this Privacy Policy and the regulatory requirements of our international gaming licence.
For any queries related to data control, data access requests, or data protection concerns, you may contact our dedicated Data Protection Officer (DPO) via the contact details provided in Section 15 of this document.
When you register an account on 77ad, we collect the following information: full legal name, date of birth, email address, mobile phone number, and residential address. This information is mandatory for account creation and is used for identity verification and regulatory compliance purposes.
In compliance with our international gaming licence and Anti-Money Laundering (AML) obligations, 77ad may request and process the following identity documents: copies of government-issued identification (CNIC, passport, or driving licence), recent proof of address documents (utility bills or bank statements), and proof of payment method ownership.
When you make deposits or request withdrawals on 77ad, we collect transactional data including payment method details (JazzCash account number, EasyPaisa account, bank account details), transaction amounts in PKR, and payment timestamps. 77ad does not store full card numbers or payment credentials directly — these are handled by our licensed payment processing partners under their own security standards.
77ad collects records of your gaming activity on the platform, including bets placed, games played, wagering history, win and loss records, session duration, and deposit and withdrawal history. This data is collected for the purposes of platform operation, bonus management, responsible gaming compliance, and fraud prevention.
When you access 77ad, we automatically collect certain technical information, including IP address, browser type and version, operating system, device type, screen resolution, and approximate geolocation derived from IP data. This information is used for platform security, fraud detection, and optimising the user experience for Pakistani players.
If you contact 77ad support via live chat or email, we retain records of those communications, including the content of messages and timestamps. These records are used for quality assurance, dispute resolution, and training purposes.
Sensitive Data: 77ad does not intentionally collect sensitive categories of personal data (such as health data, religious beliefs, or political opinions) in the ordinary course of platform operation. If such data is incidentally disclosed during support interactions, it will not be used for any processing purpose and will be deleted as soon as practicably possible.
77ad uses the personal data we collect for the following specific purposes:
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Account registration and management | Registration data, email, phone number | Contract performance |
| Identity verification (KYC/AML) | KYC documents, financial data | Legal obligation |
| Processing deposits and withdrawals in PKR | Financial data, payment method details | Contract performance |
| Providing gaming services (betting, casino) | Gaming activity data, account data | Contract performance |
| Fraud detection and platform security | Technical data, financial data, IP address | Legitimate interest |
| Responsible gaming compliance | Gaming activity, session data, deposit history | Legal obligation |
| Customer support and dispute resolution | Communications data, account data | Legitimate interest / contract |
| Marketing and promotional communications | Email, name, gaming preferences | Consent |
| Regulatory reporting and audit compliance | Registration, financial, and KYC data | Legal obligation |
77ad processes personal data on the following legal grounds, consistent with applicable data protection law:
77ad shares personal data with carefully selected third-party service providers who assist us in operating the platform. These include payment processing partners (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank), identity verification service providers, game software suppliers, IT infrastructure and hosting providers, and customer support software vendors.
All third-party service providers are bound by data processing agreements that require them to process personal data only as instructed by 77ad, maintain appropriate security standards, and prohibit the use of your data for any purpose other than providing the contracted service.
77ad may disclose personal data to regulatory authorities, licensing bodies, law enforcement agencies, or courts where we are legally obligated to do so — for example, in connection with AML compliance obligations, gambling licence audits, court orders, or criminal investigations. 77ad will notify affected users of such disclosures unless prohibited from doing so by applicable law.
77ad does not sell, rent, trade, or otherwise transfer your personal data to third parties for their own commercial purposes. We do not share your data with advertisers or data brokers. We do not share your gaming activity data with employers, family members, or any other persons without your explicit consent, except where legally obligated to do so.
Our Commitment: 77ad will never sell your personal data. This is an unconditional commitment — not subject to any commercial consideration or change of business circumstances.
Cookies are small text files stored on your device when you visit a website. 77ad uses cookies and similar tracking technologies (such as web beacons and local storage) to operate the platform, remember your preferences, and analyse usage patterns.
You may manage non-essential cookie preferences through the cookie consent banner displayed on your first visit to 77ad.biz. You can also adjust cookie settings in your browser at any time. Note that disabling essential cookies may prevent you from accessing certain features of the 77ad platform.
77ad retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Our standard data retention periods are as follows:
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be linked to any individual.
77ad employs a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or alteration. Our security infrastructure includes:
Despite these measures, no online platform can guarantee absolute security. In the event of a personal data breach that presents a risk to your rights and freedoms, 77ad will notify affected users and relevant regulatory authorities within 72 hours of becoming aware of the breach, in accordance with applicable legal requirements.
As a user of the 77ad platform, you hold the following rights in relation to your personal data. To exercise any of these rights, please contact our Data Protection Officer using the details in Section 15. We will respond to all verified requests within 30 days.
The 77ad platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, process, or retain personal data belonging to individuals under the age of 21. Registration on 77ad includes an age verification declaration, and 77ad conducts identity verification checks to confirm user eligibility.
If 77ad becomes aware that personal data has been collected from a person under the age of 21 without verifiable parental or guardian consent, we will immediately suspend the associated account, delete the personal data, and return any deposited funds to the payment source. If you believe a minor has registered on 77ad, please contact our support team immediately at [email protected].
77ad operates on internationally licensed infrastructure, and personal data may be processed and stored on servers located outside Pakistan. When personal data is transferred to countries that may not have equivalent data protection laws, 77ad ensures appropriate safeguards are in place — including data processing agreements incorporating standard contractual clauses and transfers only to jurisdictions with adequate legal frameworks for data protection.
All third-party service providers engaged by 77ad for data processing activities are contractually required to maintain security and confidentiality standards at least equivalent to those described in this Privacy Policy, regardless of the jurisdiction in which they operate.
The 77ad platform may contain references to third-party game providers, payment processors, and other service integrations. While 77ad selects its partners carefully, we are not responsible for the privacy practices of those third parties. Users who interact with third-party payment platforms such as JazzCash or EasyPaisa should review those services' own privacy policies, as their data handling practices are independent of 77ad's.
77ad may update this Privacy Policy periodically to reflect changes in our data processing practices, legal obligations, or platform features. When material changes are made, we will notify registered users by email at least 14 days before the updated policy takes effect, and post a prominent notice on the 77ad platform.
The most current version of this Privacy Policy is always accessible at 77ad.biz/privacy-policy. The "Last Updated" date at the top of this document indicates when the current version was published. Continued use of the 77ad platform after the effective date of any changes constitutes acceptance of the updated Privacy Policy.
For any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by 77ad, please contact our Data Protection Officer:
If you believe your data protection rights have been violated and our response is unsatisfactory, you have the right to lodge a complaint with the data protection supervisory authority in the jurisdiction of our licensing authority, or with any competent authority in your country of residence.
Related Documents: This Privacy Policy should be read alongside the Terms & Conditions and Responsible Gaming Policy for a complete understanding of your rights and obligations as a 77ad player. For common questions, visit our FAQ page.
This Privacy Policy was last reviewed and updated in January 2026. 77ad reserves the right to modify this policy in accordance with Section 14 above. Version 2.4.
Under applicable data protection law, every registered 77ad player has the following rights in relation to their personal data. These are not theoretical — you can exercise any of them at any time by contacting our support team.
You have the right to request a copy of all personal data 77ad holds about you. We will provide a complete data export within 30 days of a verified request — free of charge for your first request each calendar year.
If any personal data 77ad holds about you is inaccurate or incomplete, you have the right to request correction at any time. Account details such as address and contact number can be updated directly in your 77ad account settings.
You may request that 77ad delete your personal data where it is no longer necessary for the purpose it was collected. Note that legal retention obligations (such as AML record-keeping) may prevent full immediate erasure in some cases.
You may request that 77ad temporarily restrict the processing of your personal data — for example while a rectification request is being investigated, or if you contest the legal basis for processing your data.
You have the right to receive personal data you have provided to 77ad in a structured, commonly used, machine-readable format — and to request that we transmit it directly to another data controller where technically feasible.
You have the right to object to 77ad processing your personal data on the basis of legitimate interest — including direct marketing. All 77ad marketing emails include a clear one-click unsubscribe option that takes effect immediately.
Security is not a feature we added at the end — it is built into every layer of the 77ad platform from the ground up, protecting Pakistani players at every step.
Every page, login, deposit, and data submission on 77ad.biz is protected by bank-grade 256-bit SSL/TLS encryption. The padlock icon in your browser confirms your session is encrypted end-to-end.
77ad supports 2FA on all player accounts. Once enabled, even if your password is compromised, your 77ad account cannot be accessed without the second verification factor sent to your registered device.
77ad staff can only access personal data on a strict need-to-know basis, enforced by role-based access controls. All staff data access is logged and regularly audited. No employee can access full payment credentials.
77ad conducts regular third-party penetration testing and vulnerability assessments. Security findings are remediated on priority timelines, and the platform's security posture is continuously improved.
In the unlikely event of a data breach affecting your information, 77ad commits to notifying you and relevant authorities within 72 hours of discovery — with clear information about what happened and what steps are being taken.
Personal data and KYC documents stored by 77ad are encrypted at rest on secure, access-controlled servers. Backups are also encrypted and subject to the same access control standards as live data.
Your personal data is protected. Your funds are secure. Your privacy is respected. 77ad is built for Pakistani players who deserve better — fair games, honest terms, and a platform that takes your safety seriously. 21+ only.
⚠️ 21+ only. Gambling involves financial risk. Please play responsibly. Questions? Visit our FAQ or contact [email protected]
🔞 21+ Only. All 77ad services are strictly for verified adults aged 21 and above. Underage gambling is illegal. Visit our Responsible Gaming page for self-exclusion tools and support.